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	<title>Marketing Consultant Brisbane and Business Coach Brisbane Coaching on What Marketing is and How do I get Clients</title>
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	<link>http://sigriddekaste.com</link>
	<description>Marketing Consultant and Business Coach in Brisbane Coaching Business on What Marketing is, developing a Business Plan and Marketing Strategy based on my How do I get Clients Formula</description>
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		<title>Will the Taxman Target You&#8230;</title>
		<link>http://sigriddekaste.com/2012/01/will-the-taxman-target-you/</link>
		<comments>http://sigriddekaste.com/2012/01/will-the-taxman-target-you/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 10:48:00 +0000</pubDate>
		<dc:creator>Sigrid</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://sigriddekaste.com/?p=1165</guid>
		<description><![CDATA[Watch the 2min Video and Leave Your Reply or Send back Email:]]></description>
			<content:encoded><![CDATA[<p><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: large;">Watch the 2min Video and Leave Your Reply or Send back Email:</span></strong></p>
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		<title>Referral Formula</title>
		<link>http://sigriddekaste.com/2011/11/referral-formula/</link>
		<comments>http://sigriddekaste.com/2011/11/referral-formula/#comments</comments>
		<pubDate>Sat, 26 Nov 2011 09:43:21 +0000</pubDate>
		<dc:creator>Sigrid</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[business marketing formula]]></category>
		<category><![CDATA[referral marketing]]></category>
		<category><![CDATA[word of mouth marketing]]></category>

		<guid isPermaLink="false">http://sigriddekaste.com/?p=1001</guid>
		<description><![CDATA[8 Step Referral Formula &#160;   &#160; Nearly every Business Owner prides themselves about getting a lot of Business by Word of Mouth yet hardly anyone has a plan in place &#8230;and it&#8217;s so easy: 1. Ask at the Right Time When you&#8217;ve given great service and the customer is happy&#8230;.Ask for a referral&#8230;right there [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><span style="color: #cb343d;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: x-large;">8 Step Referral Formula</span></strong></span></p>
<p>&nbsp;</p>
<p style="text-align: center;"> <iframe src="http://www.youtube.com/embed/oktYKNajoRw?rel=0" frameborder="0" width="425" height="344"></iframe></p>
<p>&nbsp;</p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Nearly every Business Owner prides themselves about getting a lot of Business by Word of Mouth yet hardly anyone has a plan in place</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">&#8230;and it&#8217;s so easy:</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;"><strong>1. Ask at the Right Time</strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">When you&#8217;ve given great service and the customer is happy&#8230;.Ask for a referral&#8230;right there and then&#8230;with the right words you&#8217;ll get it immediately</span></p>
<p><span style="font-size: medium;"><strong><span style="font-family: arial, helvetica, sans-serif;">2. Use Referral Cards</span></strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Create Referral Cards&#8230;can simply be the back of your business card with an easy offer for both, the referrer and the referred</span></p>
<p><strong><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">3. Give a Gift to pass on</span></strong></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Provide a little gift yoru customer can pass on when referring you&#8230;like a free report or overview to download online</span></p>
<p><strong><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">4. Special Events for Special Customers</span></strong></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Hold a Special Event and asks them to bring a friend &#8230;or many&#8230;.and reward them. Fantastic and still very popular way of getting new clients</span></p>
<p><strong><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">5. Endorsement Letters</span></strong></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Endorsement letters or emails are super successful&#8230;a client telling their clients about how great you are&#8230;couldn&#8217;t be more powerful</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;"><strong>6. Get the Competition to Refer You</strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Competitors don&#8217;t always have everything you have, get them to refer to you for what they don&#8217;t deliver</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;"><strong>7. Joint Ventures</strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">Joint Ventures with complementary businesses can bring you loads of referrals&#8230;and a great way to work with others</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;"><strong>8. Pro Active Networking</strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">And finally&#8230;for today at least&#8230;Pro Active Networking&#8230;that means prepare for your networking and have a clear outcome in mind&#8230;great way to use your Goal Setting Skills to achieve powerful outcomes</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: medium;">There you have it&#8230;.High Energy Motivational Marketing Made Easy&#8230;the 8 Step Referral Formula</span></p>
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		<title>3 Super Keys to Branding</title>
		<link>http://sigriddekaste.com/2011/07/test-news-1/</link>
		<comments>http://sigriddekaste.com/2011/07/test-news-1/#comments</comments>
		<pubDate>Fri, 29 Jul 2011 04:59:46 +0000</pubDate>
		<dc:creator>Sigrid</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://sigriddekaste.com/?p=635</guid>
		<description><![CDATA[Branding your Business can be a highly influential tool to achieve Success, grow your Business and become known Here are 3 Super Keys good to know to help you develop a strong Brand: 1. Be clear on your personal strengths, talents, values, and core area of expertise. Book a Clarity Session This will help you [...]]]></description>
			<content:encoded><![CDATA[<p>Branding your Business can be a highly influential tool to achieve Success, grow your Business and become known</p>
<h3>Here are 3 Super Keys good to know to help you develop a strong Brand:</h3>
<p>1. Be clear on your personal strengths, talents, values, and core area of expertise. <a href="../../../../../can-we-help-you">Book a Clarity Session</a> This will help you understand how you connect best with people. A good idea is to be familiar with the <a href="http://business-team-building.com/products/">4 basic Personality Types and know which one you are</a>. Consider what your target audience needs and wants, and then identify the value and the experience that you can deliver to meet those needs and wants. So give thought to who exactly you want to do business with, it will make it easier to create your brand. Communicate in ways that reach into the hearts and minds of your target audience and connect with their core values and deepest desires. People are looking for benefits for them, not how great or knowledgeable you are.</p>
<p>2. The branding process is about having self-awareness of the strengths and expertise your business offers, and then letting everyone know about what your talents and experience can do for your clients. It&#8217;s about giving a clear impression of who you are, what you value, what you&#8217;re committed to, and how you can be counted upon to act. Your branding statement must provide a clear, concise view of your unique set of strengths and tell why you can do better than anyone else. You need to be able to state clearly and unequivocally why you are different than everyone else, and what services you offer that make you unique and set you ahead of your competition always keeping in mind the benefits you offer for your clients <a href="../../../../../can-we-help-you">Book a Business Audit</a> and determine exactly what your formula should be</p>
<p>3. Consistency is one of the keys to building a strong personal brand. Be aware of being consistent in every interaction you have, both in what you say and how you respond. Establishing a Professional Brand is absolutely critical to long term, sustainable business growth. And for this very reason it is a good idea to fully consider and determine who you are targeting and want to do business with. Select a specific segment of your market. When this is a challenge, engage a Professional and get objective, outside advice. Our <a href="../../../../../can-we-help-you">Business Assessment Session</a> helps peel away the layers and makes it very clear for you what your Brand should be all about</p>
<p>Think about it, in an overcrowded marketplace specially online, if you&#8217;re not standing out, then you&#8217;re invisible. Branding your products and services will give you an edge over your competition and enhance your value to your target market.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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